Branding tools

Top Tools for running a creative business. The best tools for a creative entrepreneur.

Professional stationery / branding mockups with realistic design. Clean branding identity and stationery mockup templates to present your design in a modern

An artist’s “brand” is not just a label, a logo, or a signature - instead, it is one of the most powerful marketing tools you can have. Here's what you need to do to make your brand stand out

So you’ve heard the word “Branding” used in about a thousand different contexts and in reference to different things and right about now you’re probably thinking that you just don’t get it. Here's a definitive list of 16 branding terms and how they relate to your passion driven, creative biz.&n

Download your free customizable Brand Personality Matrix, an essential brand strategy tool that promotes discussion between designers & their clients.

Pair specific colors with specific fonts - There is no reason to not get extra specific with your guidelines. Especially when your company has spent so much time building a strong visual brand. In this example from WebSummit they show which colors should be used with each font. This may seem like a bit much, but I think it helps show exactly how your branding should be used. Don’t leave any extra room for interpretation if you can, because then mistakes will be made.

Looking for just the right color palette to express your brand? Click through for five designer-approved (free!) tools that will inspire you to choose the best brand colors for your business. #branding #personalbrand #colorpalette #visualmarketing via @BigBrandSystem

Your business’ 5 Brand Pillars, Purpose, Perception, Personality, Position, and Promotion, are the foundation of your brand and the elements that inform every audience touchpoint and experience. You have the power to craft your brand identity using the 5 Ps to make it the highest-performing asset your business owns. Each pillar can be broken down […]