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Lean startup

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[Poster] Lean Startup | Publications | About us | mm1

The mm1 Lean Startup Poster provides the first holistic overview of the concept of Lean Startup and Customer Development based on the publications of Eric Ries, Ash Maurya, and Steve Blank. The illustration shows the individual phases and facilitates the use of existing templates such as Risk...

If you ask a local startup leader what is holding back their community from growing, chances are the answer you will get is “a lack of capital”. However, in ou

If you ask a local startup leader what is holding back their community from growing, chances are the answer you will get is “a lack of capital”. However, in ou

Thinking About Design Thinking: Is It Important? https://designshack.net/articles/business-articles/thinking-about-design-thinking-is-it-important/?utm_content=buffer15b4e&utm_medium=social&utm_source=pinterest.com&utm_campaign=buffer

Design thinking is the biggest buzzword in the design world since flat design. Everyone is talking about it… even non-designers. So what is design thinking? Is it important? Should you care? Here’s the good news: design thinking is something that’s probably part of what you “ju...

15 Unexpected Lessons I Learned From Launching a Company That Failed

I talk a lot on my blog about the fact that startups fail and that entrepreneurs have to be ready to pivot after a failure. But, I don’t always get into the nitty gritty details about the companies that I’ve launched that have failed. I’m going to do that here. I’ve launched multiple businesses that […]

[Poster] Corporate Lean Startup | Publications | About us | mm1

Large companies behold with fascination the innovation speed and creativity of startups. In order to take advantage of the benefits of a lean, agile and innovative working method, we use the mm1 Corporate Lean Startup process model to demonstrate a path to increase innovative strength, decrease...

Lean Transformation: Lean Product Development Part 1

Recently, I've been helping some clients apply lean startup inspired concepts to their work. I'm a big believer that a lot of the concepts ...


What should be the fastest way to earn billion dollars? What is the difference between value and valuation? What is the use of video games?

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Most new businesses fail. But most of those failures are preventable. The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built, and new products are launched.
Customers don't care about your solution,  only about their problem.  To ensure your business is as successful as possible, you need to be very clear about the problem you are solving for your customer.  At Cow-Shed Startup we use Lean Methodology to help clients create a business model to clarify how you create, deliver and capture value from your customers.
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La méthode Audacy 100% design thinking et lean startup pour réussir définir une stratégie, réussir un projet de communication / marketing / digital, adresser une opportunité, transformer une culture d'entreprise !